About Us

Sabit General Trading was first established in 1960 by the founder Mr. Aboubaker Sabit in the capital city of Addis Ababa. The enterprise started its business by importing Watches and Electronic Materials from Asia and Europe. & Having introduced the different imported products in the Ethiopian markets, the business of the enterprise has shown viable progress every year and consequently it is promoted to a private Ltd company. In 1992, the company went to a major transformation and re-established itself with four share holders and responded to the need of the growing community of Electronics technology .

Our Story

The company has 24 employees and is running by one Managing Director, one General Manager and two branch Managers. We are big enough to stay on top of the latest technologies with ample full-time professionals like Technicians, sales and marketing staff with over 10 years of experiences in introducing, promoting, selling, and supporting various state of art Electronics Equipments. And yet, we are small enough to give our full services to our clients and to understand and determine their needs, discuss their alternatives, and deliver the complete solutions. we are determined to providing the high quality after sales support, which is second to none at present and getting the attention of many of our clients and resellers in the country

30+ Years Of Experiences

Traditional Craftmanship

Attention To Details

10

Swiss Watch Brand

11

Perfect Details

8

Trusted By Elites

#1 Watch Maker

Sabit General Trading was first established in 1960 by the founder Mr. Aboubaker Sabit in the capital city of Addis Ababa. The enterprise started its business by importing Watches and Electronic Materials from Asia and Europe. & Having introduced the different imported products in the Ethiopian markets, the business of the enterprise has shown viable progress every year and consequently it is promoted to a private Ltd company. In 1992, the company went to a major transformation and re-established itself with four share holders and responded to the need of the growing community of Electronics technology